Blk Water Hardly Stands Out

Thankfully, I don’t watch The Real Housewives of New Jersey and nor do I care that the show’s stars are involved in a promotion of a black water product called Blk. Now if it was the third installment of Men in Black promoting this particular beverage, the geeks might be sold. But this drink’s claims of rebalancing a body’s natural pH level is questionable when there are other methods to do the same thing.

Fulvic acid may have its uses in agriculture, but as a product to consume, that does not sound all that appealing. I’d rather look to aquaculture or even cocunut water to help satisfy part of my nutritional needs.

I’ll admit the black look for this Blk is very slick. Its packaging and design is trendy, but as for its taste: give me white grapefruit juice to sip instead. I prefer a pleasant aftertaste than something mildly metallic. The drink itself is slightly acrid and sensitive taste-buds may not necessarily enjoy it.

Personally, I believe that all this alchemy to mess with the H2O formula will only kill mankind than help improve their health. All throughout the evolution of mankind there is no mention that the species needed magical water to cure all their ails. And most of the text packaging that is found in some of these bottled waters plays on people’s fears of not having a balanced meal plan.

Blk has more ilk in its family of enhanced waters that line the refrigeration shelf of many a grocery store. I found this product at the Root Cellar and had to challenge its claims. To see this store suddenly carry what I feel is clearly a novelty item is a bit sad, and I’d rather reach for a square bottle of Fiji if I want artesian water to drink. Or if I must reach for bottled designer water, I rather be looking at natural mineral waters like Volvic to sip.

People interested in hydration can do better to drink lightly chilled regular water with either a lime or peach slice to get an added taste. I won’t go into the supposed health benefits. At any other time, sticking my tongue out to collect rain is exhilarating. Can anyone imagine the electrolytes found in rainwater during a thunderstorm? I could be sizzling.

I admit the graphic designer in me loves the product engineering of many a bottle, and I keep a bottle because of the shape than its contents. With Blk, that becomes tougher, since once the water is gone, all that’s left is a empty transparent bottle with a logo that looks like a modified version of the Helvetica font. At least I can refill it with vodka, vermouth, triple sec, lemon juice and squid ink. This concoction is drinkable, and at least I can jokingly say, “oh, it’s healthy. Really it is…”


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